Course curriculum

  • 1

    Start Here!

    • Welcome to the INSIDE

    • Become an Inbox Affiliate
  • 2

    PHASE ONE: BUILD

    • Choosing Your Email Platform

    • What is a Lead Magnet?

    • Get To Know Your Ideal Client

    • Create Your Signature Lead Magnet

    • Lead Magnet Ideas by Industry

    • Create a Lead Magnet Quiz (step-by-step guide)
  • 3

    PHASE TWO: GROW

    • Marketing Your Lead Magnet

    • Grow Your List With Contests and Giveaways

    • Using ManyChat to Promote Your Lead Magnet

    • Creating a Welcome Series

    • Welcome Series Templates

    • Using Segmentation to Organize Your Audience

    • The Basics of Email Automation
  • 4

    PHASE THREE: CONNECT

    • "What Do I Say?" - The 80/20 Rule of Marketing

    • Never Run Out Of Content Ideas

    • Creating a Sales Funnel

    • Sales Series Email Templates

    • Creating Open-Worthy Subject Lines

    • Subject Line Starters

    • 100 Power Words to Boost Your Subject Line

    • How Often Should You Send Your Emails

    • Understanding Your Email Analytics
  • 5

    52 Weekly Emails

    • 52 Weeks of Relationship Building Templates (All Emails)

    • Week 1 - New Year Goals

    • Week 2 - Creating Healthy Habits

    • Week 3 - Favorite Things List

    • Week 4 - I saw this thing...

    • Week 5 - Breaking Common Myths

    • Week 6 - Valentine's Day

    • Week 7 - One thing that made a difference

    • Week 8 - A Resource

    • Week 9 - Something you offer

    • Week 10 - Share recent content

    • Week 11 - A trip down memory lane

    • Week 12 - 3 Quick Tips

    • Week 13 - Giving Thanks

    • Week 14 - April Fools

    • Week 15 - Some exciting news

    • Week 16 - Common Objection

    • Week 17 - Personal Story

    • Week 18 - Ask for Feedback

    • Week 19 - Birthday/Celebrate

    • Week 20 - Summer is Coming

    • Week 21 - Quick Tips

    • Week 22 - How to...

    • Week 23 - Social Media Follow

    • Week 24 - Best Seller

    • Week 25 - A Lesson Learned

    • Week 26 - Testimonials & Referrals

    • Week 27 - 4th of July

    • Week 28 - My Why

    • Week 29 - Share a Resource

    • Week 30 - A Challenge

    • Week 31 - FAQs

    • Week 32 - Easy Tips

    • Week 33 - Back to School

    • Week 34 - First Impressions

    • Week 35 - Sharing a Secret Fear

    • Week 36 - Catching up

    • Week 37 - Something Exciting is Coming

    • Week 38 - Stalking Someone

    • Week 39 - Lesson Learned

    • Week 40 - All Things Fall

    • Week 41 - Share a Resource

    • Week 42 - A Teachable Moment

    • Week 43 - Something Scary

    • Week 44 - Mythbusters

    • Week 45 - Checking In

    • Week 46 - Giving Thanks

    • Week 47 - Black Friday

    • Week 48 - Holiday Survival Guide

    • Week 49 - Favorite Things

    • Week 50 - End of year look back

    • Week 51 - Happy Holidays

    • Week 52 - Challenge for the New Year
  • 6

    Additional Email Templates

    • The Welcome Sequence Template

    • The Sales Sequence Templates

    • The List Cleaning Templates

    • The Subject Line Starters